About us
“A website is not just a tool. It is a business asset that can create real value when it is properly managed.”
Our mission
Our mission is to make digital presence governance simple, practical and accessible for business owners and managers.
We believe that websites, data and online channels are not just tools, but valuable business assets. When they are properly managed, they create growth, efficiency and long-term value.
Learn more about our approach →Practical experience
Years of experience in business, digital projects and online marketing.
Author
Author of the book “Digital Presence Governance” and educational materials for business leaders.
Trainer
Training programs and workshops for companies, teams and professionals.
International perspective
Experience working in Luxembourg and across Europe with global clients and partners.
15+
Years of digital business experience
100+
Websites and digital projects analyzed
8
Practical governance modules
1
Mission: real business value
DPG
Anna Shekhvatova
Founder · Author · Trainer
Luxembourg
The founder
Anna is a digital marketing specialist, researcher, author and trainer. She holds a PhD-level degree in economic sciences (Candidate of Economic Sciences) and a Master’s degree in economics and management, and has worked in digital marketing since 2011.
Over the years she has worked with websites, SEO, analytics and digital advertising, and has seen the same pattern again and again: business owners pay for their digital presence but see only its surface. Ownership, access and real performance stay hidden with agencies and contractors.
Digital Presence Governance was created to close that gap — to give owners and managers a simple, non-technical way to see what they own, who controls it and whether it works.
Working languages: English · Russian · French from 2028
It creates real value when it is properly managed. Let’s find out how much control you have today.